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Activated Carbon Business Plan


1.1 A business concept

Zimbabwe imports tonnes of activated carbon per year. It has, however, been handicapped by financial concerns. No company in the nation presently produces activated carbon. Purification, deodorization, and medical therapy are all possible with activated carbon. However, the capital city of Harare now produces 620 megalitres of water at full capacity, but only 400 million due to a chemical deficit. A 220-liter water shortage has ensued, causing many to forage for water. The food and beverage industry, as well as the pharmaceutical industry, have restricted output due to a scarcity of this molecule. Agriculture will grow by 12.5 percent and manufacturing will grow by 4.0 percent by 2018, according to the Zimbabwe Agenda for Sustainable Socioeconomic Transformation (ZIM ASSET). The infrastructure and utility cluster at ZIM-ASSET is working on projects to improve urban water supply and sanitation. As a consequence, activated carbon will be in higher demand.

Our company is called C-Active Industries. It is a new company, with a planned launch date of July 1, 2014. We’ll create activated carbon, which is used in the purification, deodorization, and treatment of medicines.

1.2 Perception

To become a worldwide leader in activated carbon production and to leave a planet that is sustainable for future generations.

1.3 Statement of purpose

To provide the highest quality activated carbon as well as a diverse selection of products at the most competitive prices.

1.4 The Goals

1. Encourage a successful and long-term commercial activity that meets customer needs.

2. Increase the company’s market share by 5% in the first five years of operation.

3. gain an edge in the market

4. In order to boost the company’s social responsibility stance.

5. To provide excellent customer service and goods.

1.5 Points

  • Individuals (customers, shareholders, partners ,and employees)
  • Integrity
  • Honesty, innovation, and philanthropy
  • Self-criticism that is constructive
  • Self-improvement on a continuous basis
  • Environment \sProfessionalism

1.6 Available goods and services

Activated carbon is made from organic resources such as nutshells, peat, wood, sugarcane bagasse, petroleum pitch, and charcoal. At 600 to 900 degrees Celsius, the raw material is crushed to the necessary size and heated in a chamber where oxygen is removed and replaced with an inert gas such as argon. Before being screened, it is allowed to cool to eliminate any undesired constituents from the raw materials. The finished product is completely formed of carbon and has a granular, porous appearance. Activated carbon is produced and then treated in a number of methods for different applications. It may either be crushed into a fine powder or sieved into various grain sizes. After being mixed with a binding agent, activated carbon may be extruded into blocks or other shapes. It may be impregnated with different compounds, polymer-coated, or woven into textile threads. Deodorization, purification (of fluids, filtration of water, and gases in sensitive situations such as museums and during chemical manufacture), and medical treatment are all possible applications.

1.7 Description of the Industry

Activated carbon manufacturing is a new area in Zimbabwe that has yet to be explored. Because it is a green enterprise, the company has no competition. Because the nation now imports all of its activated carbon, it has a broad range of potential, and the ZIM-ASSET objectives by 2018 will increase demand.


2.1 Organization and management

C-ACTIVE Industries is a company with limited liability. The board of directors is made up of ten people who, via their diverse professions, will provide different perspectives to the organization. They are all passionate about green engineering and provide useful knowledge to the company’s operations.

2.2 Organizational structure

Our executive team comprises individuals with extensive experience in the manufacturing and chemical process industries. Our philosophy is to concentrate as much as possible on the needs of the customer. A Chief Financial Officer and four directors report to the President and CEO. Customer service desk positions will be filled on an as-needed basis and will report to the Director of Operations. Under the direction of the Director of Business Development, seven regional sales managers will serve as commissioned resellers. So far, a total of four have been discovered.

2.3 Structure of the organization

President and Chief Executive Officer (ENG C. MHLANGA)


  • In charge of overseeing the operations of the firm as well as administrative obligations. He or she is in charge of the company’s income statement’s revenue and cost parts.
  • To fulfill the strategic goals and objectives of the company.
  • To enable the board of directors to carry out its governing responsibilities.
  • To give guidance and leadership for the realization of the organization’s philosophy, purpose, strategy, and annual goals and objectives.


  • Her Bachelor of Technology degree in chemical and process systems engineering.
  • Has a master’s degree in management (MBA)
  • Has a degree or certificate in project management.
  • Worked as a Projects and Services Manager for CSC Zimbabwe and should be a member of the Zimbabwe Institute of Engineers (ZIE)



  • To regulate, supervise, and implement a timely, complete, and accurate set of accounting books for the firm that reflect all of its activities in accordance with relevant legislation and regulation in the firm’s operating territories, as well as internal guidelines established by the firm’s Board of Directors from time to time.
  • Implement ongoing financial audit and control systems to track the company’s performance, including cash flow, budget adherence, expenditures, revenue, cost of sales, and other budgetary difficulties.
  • Produce and submit financial statements and reports to the Board of Directors on a timely, regular, and accurate basis, as required by all relevant laws and regulations in the firm’s operating regions, as well as as the Board of Directors deems necessary and demands from time to time.
  • To comply with any capital market or capital market regulatory body reporting, accounting, and auditing requirements in which the firm’s securities are traded, are about to be traded, or are otherwise listed.
  • Prepare and submit a yearly budget, as well as any extra budgets, financial plans, business plans, feasibility studies, investment memorandum, and other financial and business documents as requested by the firm’s Board of Directors.


  • Her Bachelor of Technology degree in chemical and process systems engineering.
  • University of Technology graduate with a bachelor’s degree in financial management.
  • Has a Bachelor’s degree in Financial Accounting.
  • Has more than 15 years of financial expertise, including 5 years as a manager.



  • Creating a marketing-driven business culture.
  • Opportunities from outside the company are being investigated and reported.
  • Recognize current and prospective customers.
  • Managing the customer’s journey (customer relationship management).
  • Making a marketing strategy and plan and putting it into action.
  • The marketing mix has been carefully planned.
  • Organizational leadership.
  • It is tough to evaluate success.
  • Controlling the budget.
  • Ensure on-time delivery.
  • A writer of advertising text.
  • Acceptable photographs
  • The creation of guidelines is underway.
  • Considering the needs of the customer.


  • Her Bachelor of Technology degree in chemical and process systems engineering.
  • He’s a highly qualified marketing manager with a lot of experience in the field.
  • Over 5 years of experience working for a reputable organization LCCI Diploma in marketing/CAAA marketing



  • We’re seeking suppliers and customers to help us get the materials we need, as well as consumers to buy our products and services.
  • Implementing the firm’s purchasing strategy
  • Establish strategic relationships with both suppliers and customers in order to meet the marketing goals.
  • In coordination with the Field Engineers, purchase the necessary equipment and supplies for specific activities, as well as calculate the quantity of accessories needed in the company.
  • Identifying appropriate options for extra equipment and accessories.


  • Her Bachelor of Technology degree in chemical and process systems engineering.
  • The Massachusetts Institute of Technology awarded him a bachelor’s degree in business administration/management.
  • A master’s degree in sales, buying, and supply chain management is on his resume.

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