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Plan for a Commercial Airline

The Airline Business Plan is a 30-page document that details all aspects of your airline’s operations.

The following data may or may not affect your company strategy.

  • Checking-in services
  • Asian travelers to the nation often employ low-cost carrier services.
  • Non-Asian travelers often choose to rent a vehicle to go about the nation.
  • The proportion of passengers travelling through the terminal having Malaysian passports varies per airline, however it is roughly:

– Malindo Airlines 15% 

– MAS 40% 

– Air Asia 30% 

– MAS 40%

– FireFly 15%

In an airline business strategy, there should be six parts. The report’s sections each address a major business issue.

  • Synopsis:
  • What is the concept/idea for your airline business?
  • What niche do you cater to?
  • What products or services do you offer?
  • How would you advertise the item, and what strategy will you use?
  • Who is the company’s management in charge of?
  • How much do you earn / intend to earn? How much money do you suppose you’ll need?

Summary

The purpose of the summary section is to clearly and concisely express the idea/concept. After reading this, the reader should be energised and inspired.

Prospective Market

The purpose of the Market Opportunity section is to show that the target market has a clear and substantial ‘need,’ as well as quantify the kind and scale of that need.

• To whom would you want to send an email? (Can you tell me who the market is and where it’s located?)

• What makes a buyer want to buy a product? (Could you describe your value proposition for me?)

• How big is this product’s market? (quantitative assessment)

• What are the main features or trends in the market? (Qualitative Assessment)

• How much of this market will be sold by airlines? (Do you believe you’ll obtain a significant market share?)

• Does the market seem to be profitable and growing over the long term?

• What are the benefits of utilizing this method?

The service or product (WHAT)

The purpose of the Product section is to describe in clear and basic words what the product is, how it is manufactured, and what condition it is in now.

• What is the precise nature of the object in question?

• What is the product’s primary function? What are the product’s most significant features?

• How does the product work?

• What are the product’s key benefits?

• How does this product’s manufacture go? What resources are required for the product’s production?

• How far along is the product right now?

• What will it take to complete product development in terms of time and money?

(on-the-market concept/prototype)

• What has been the response to the product thus far?

Operational and strategic planning (HOW)

The strategy / operations part should clearly outline the airline’s ‘how’ it will produce value and adapt to the market environment.

• Can you tell me about the airline’s business model? (Can you explain how the airline generates revenue?)

• How does the airline plan to enter the market? (What is the best way for the airline to improve product sales? Is this different for different markets or consumer segments?)

• Can you tell me about the airline’s marketing strategy?

• What is the price model, and where does it stand?

• Who are the business associates of the airline?

• How serious are these couples about their relationship? (How do they provide value?)

• How competitive is the target market?

• Can you tell me the names of your opponents? What is the level of risk?

• What distinguishes the airline from its competitors? (What gives you the impression that it will defeat them?) competitors?)

• How will rivals be affected by the airline’s entrance into the market? How can the airline sustain its competitive advantage in light of this response?

• What major accomplishments have you accomplished thus far?

• What are your key objectives for the next six, twelve, and twenty-four months?

• What are the most critical aspects in achieving these objectives?

• How will the airline make money? (Could you give me an estimate of how much money you’ll require? What will be the source?)

• What are the main obstacles to the airline’s success? What steps may be taken to address these issues?

Supervision (WHO)

The airline’s structure and history, as well as the management team’s expertise, should be described in the Management section (however brief).

• Who makes up the management staff for the airline?

• Can you tell me about their background? What is their financial and workload commitment level?

• Where do the team’s shortcomings exist, and how will you address them?

• What is the equity structure in the airline industry? (Have you established a formal corporate structure? (Can you tell me who owns this property?)

• When it comes to the venture’s history, what have been the important moments?

The airline’s structure and history, as well as the management team’s expertise, should be described in the Management section (however brief).

• Who makes up the management staff for the airline?

• Can you tell me about their background? What is their financial and workload commitment level?

• Where do the team’s shortcomings exist, and how will you address them?

• What is the equity structure in the airline industry? (Have you established a formal corporate structure? (Can you tell me who owns this property?)

• When it comes to the venture’s history, what have been the important moments?

Financial

The financial part should include all of the information necessary to provide a complete picture of the airline’s financial status (current and projected). The following elements may be included:

• Capital needs, both current and prospective

• Financial projections • Assumptions and dependencies in predictions

Discuss the many exit options available to investors

Note

In order to get the aforementioned outcome, you may also need to accomplish some of the following tasks. The Airline Business Plan does not need the following items:

• Statement of profit and loss

• Financial statement

• Current assets (capital utilization to date)