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Begin your business plan

Tell us, what business sample most closely resembles your own business?


As a small business owner, you've put time and energy into your business and it’s future, and envisioned what you hope to achieve.


General Business Information


Banking and Background Information


Personal Goals

As a small business owner, you are your own boss.


Business Vision & Objectives

How your business got to where it is today & future goals.


Product or Service


Industry Factors & Trends



Every dollar a customer spends is a choice made between you and your competitors. That's why your competitors' weaknesses can translate into opportunities for your business. Likewise, their strengths can be challenges your business will have to defend itself against.



Your business' success depends on your ability to attract customers and keep them satisfied. In fact, satisfied customers are one of the most effective marketing tools you can have, since they refer more customers to your doorstep. In this section, put yourself in your customers' shoes.


Position, Price & Promotion

By defining what customers value about your product or service or the way it is delivered, your positioning serves as the foundation for all your marketing efforts.