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Written by Elma Steven | Updated on February, 2024

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Find Out- Is Barber Shop Business Profitable?

The profitability of your Barber Shop Business depends on 4 important factors: Industry Prospects, Investments, Revenue Sources, Cost and Profitability. We have taken a deep dive to find out potential profitability from the Barber Shop Business. 

Barber Shop Industry Prospects

The global Barber Shops market size is expected to reach $16.1 billion by 2023, with a compound annual growth rate (CAGR) of 5.2% during the forecast period. The global salon services market size was valued at $230.64 billion in 2023 to $383.88 billion by 2030 (fortunebusinessinsights). The US Barber Shops market size is estimated to be $4.9 billion in 2023, (ibisworld). These figures provide an overview of the market size for the Barber Shop Business in the US and globally.

Investments

  • Barber Chairs: Investment in high-quality, durable barber chairs that are comfortable for clients and functional for barbers.
  • Interior Build-Out: If you’re leasing a space, costs for renovations and improvements to make the space suitable for a barber shop, including flooring, plumbing for wash stations, lighting and electrical work.
  • Hairdressing Equipment: This includes professional hair clippers, trimmers, scissors, razors, combs, brushes and other hair styling tools.
  • Wash Stations: Installation of washbasins or wash stations for hair washing, which may include plumbing work.
  • Waiting Area Furniture: Comfortable seating, tables and decor for the waiting area of your shop.
  • Point of Sale (POS) System: Investment in a POS system for processing payments, scheduling appointments and managing customer data.
  • Signage and Branding: Costs associated with exterior and interior signage, branding and marketing materials.
  • Technology and Communications: Investment in computers, a business phone system and potentially a sound system for playing music in the shop.
  • Initial Product Inventory: Stocking up on hair care products like shampoos, conditioners, styling products, which you can also sell to clients.
  • Safety and Sanitation Equipment: Sterilization tools and equipment for maintaining hygiene and safety standards, including sanitizers, disinfectants and personal protective equipment (PPE) like gloves and masks.
  • Decor and Ambiance: Expenses for decor elements that define the ambiance of your barber shop, such as artwork, lighting fixtures and mirrors.
  • Insurance Premiums: Initial down payments for insurance policies, including property insurance, liability insurance and business interruption insurance.
  • Legal and Professional Fees: Costs for legal services related to setting up your business, as well as any consulting or professional advice required.
  • Marketing and Promotional Materials: Initial costs for creating and distributing marketing materials such as business cards, flyers and banners, as well as setting up a website and social media presence to promote your barber shop.
  • Training and Certification: If additional training or certification is needed for you or your staff, these costs should be included.
  • Utility Setup: Initial costs for setting up utilities if the location requires new connections or significant upgrades.

These CapEx items represent the substantial initial investment required to set up a barber shop in Omaha. Careful planning and budgeting for these expenses are essential for launching a successful and sustainable barber shop business.

Revenue

  • Hair Cutting and Styling Services: The primary source of income will typically come from providing haircuts, styling and shaves. You can offer different pricing based on the complexity of the services.
  • Hair Care and Grooming Products Sales: Selling hair care products like shampoos, conditioners, styling gels and pomades can add a significant revenue stream.
  • Beard and Mustache Grooming: Offering specialized beard trimming, shaping and grooming services.
  • Hair Treatments: Providing additional services such as scalp treatments, hair coloring and texturizing treatments.
  • Membership or Subscription Services: Implementing a membership model where customers pay a recurring fee for a certain number of haircuts or grooming services per month.
  • Children’s Haircuts: Offering haircuts for children can attract families and add another revenue stream.
  • Special Event Styling: Providing grooming services for special events like weddings, job interviews, or other significant occasions.
  • Gift Cards and Vouchers: Selling gift cards or vouchers, especially during holiday seasons or for special events, can boost revenue.
  • Loyalty Programs: Implementing a loyalty program where customers earn points or rewards for repeated visits.
  • Educational Workshops: Hosting workshops or classes on grooming, styling, or self-care can attract additional income.
  • Barber Training: Offering training services or apprenticeship programs to aspiring barbers.
  • Affiliate Marketing or Partnerships: Collaborating with product companies for affiliate marketing or earning commissions on selling third-party grooming products.

Diversifying your services and products and understanding the local market dynamics in Omaha, will be key to maximizing your revenue potential in the barber shop business.

Cost of Goods Sold

  • Hair Care and Grooming Supplies: This includes the cost of shampoos, conditioners, styling products, hair color and other consumables used during haircuts and treatments. These costs vary based on the volume of clients and the types of services offered.
  • Equipment Wear and Tear: Regular use of clippers, trimmers, scissors and other hairdressing tools leads to wear and tear. Over time, this necessitates maintenance or replacement, which represents a variable cost.
  • Laundry and Cleaning Supplies: Costs for laundering towels, capes and staff uniforms, as well as cleaning supplies to maintain a hygienic environment. These costs increase with the number of clients served.
  • Utilities Based on Usage: While basic utility costs are fixed, additional usage costs for water and electricity can vary with the number of services provided (e.g., more hair washes leading to higher water usage).
  • Disposable Items: Expenses for items like neck strips, disposable razors and gloves, which are used once and then discarded.
  • Barber and Stylist Commissions: If you have staff working on a commission basis, these costs will vary with the number of services they perform.
  • Product Wastage: Any costs due to the wastage or spoilage of products, which can vary depending on how busy the shop is and how efficiently products are used.

Effectively managing these variable costs is important for maintaining the profitability of your barber shop. These costs are directly tied to your service delivery and careful monitoring and control can help in maximizing your profit margins.

Operating Expenses

  • Rent or Mortgage Payments: The monthly cost for leasing or mortgage payments for your shop’s physical location.
  • Utilities: Fixed costs for utilities like electricity, water, heating and internet, which are essential for operating your business.
  • Insurance: Regular premiums for business insurance, including liability insurance, property insurance and possibly additional coverage for employees and equipment.
  • Salaries and Wages: Fixed salaries for your permanent staff, such as receptionists or any full-time barbers or stylists.
  • Marketing and Advertising: Costs for ongoing marketing efforts to attract and retain customers, including online advertising, print ads and promotional events.
  • Professional Services: Fees for services like accounting, legal advice, or business consulting.
  • Software Subscriptions: Ongoing costs for business software, such as appointment scheduling systems, point of sale (POS) systems and accounting software.
  • Office Supplies and Equipment: Regular expenses for office supplies like printer paper, ink and any necessary equipment maintenance or replacements.
  • Loan Repayments: If you have taken out any loans to start or expand your business, the monthly repayments on these loans.
  • Depreciation: Accounting for the depreciation of your shop’s assets like furniture, fixtures and equipment over time.
  • Staff Training and Development: Costs associated with training new staff members or ongoing professional development for existing staff.
  • Security: Expenses related to maintaining security measures, like surveillance systems.
  • Miscellaneous Expenses: Other fixed costs might include bank fees, cleaning services and memberships in professional organizations.

Effectively managing these operating expenses is crucial as they directly affect the bottom line of your barber shop. Regular review and careful budgeting of these costs can help in maintaining a healthy financial status for your business.