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Written by Elma Steven | Updated on July, 2024


Find Out- Is Roofing Business Profitable?

The profitability of your Roofing business depends on 4 important factors: Industry Prospects, Investments, Revenue Sources, Cost and Profitability. We have taken a deep dive to find out potential profitability from the Roofing business. 

Roofing Industry Prospects

The global roofing market size is expected to reach USD 308,409.52 million by 2028, with an initial market size of USD 195,626.91 million in 2022 (researchreportsworld). The global roofing market is projected to grow at a CAGR of 7.88% from 2023 to 2030, with an expected market size of USD 308,409.52 million by 2028. Additionally, the global roofing market is valued at USD 82.2 billion in 2023 and is expected to reach USD 140.4 billion by the end of 2033 (factmr). The United States roofing market reached a value of about USD 23.35 billion in 2023 and is expected to grow at a CAGR of about 6.6% in the forecast period of 2024-2032 (). The US roofing industry was also valued at $102 billion in 2023, with an expected increase to $156 billion by 2030 (expertmarketresearch). These figures indicate a substantial market size for the US roofing business in 2023, with a positive growth trajectory.


  • Service Vehicles: Purchase of reliable service vehicles such as trucks or vans that are essential for transporting personnel, tools, materials and equipment to job sites. These vehicles may also need to be outfitted with racks and storage solutions for organizing and securing tools and supplies.
  • Roofing Tools and Equipment: Investment in high-quality roofing tools and equipment, including ladders, safety harnesses, roofing nailers, hammers, utility knives and seam rollers. Specialty tools for specific types of roofing materials (e.g., metal, tile, shingle) might also be necessary.
  • Office Equipment and Furniture: If setting up a physical office, the purchase of desks, chairs, filing cabinets, computers and printers for administrative tasks.
  • Initial Inventory of Supplies: Upfront purchase of a basic inventory of roofing materials (e.g., shingles, tiles, underlayment, flashing) to have on hand for immediate job needs. This might also include a stock of fasteners, sealants and other commonly used items.
  • Software and Technology: Investment in business management software for scheduling, invoicing, customer management and accounting. Additionally, software for project estimation and design may be required for more complex jobs.
  • Communication Devices: Purchase of communication devices, including smartphones or tablets, to enable effective communication among team members and with customers.
  • Safety Equipment: Purchase of necessary safety equipment for your team, including fall arrest systems, safety nets, personal protective equipment (PPE) like helmets, gloves and eye protection.
  • Branding and Marketing Materials: Costs associated with branding your business, including logo design, vehicle wraps, uniforms with your company logo and initial marketing materials like business cards, brochures and a website.
  • Training and Certification: Costs for any additional training and certification needed for you or your employees to meet local regulations or to specialize in certain types of roofing installations.
  • Licenses and Permits: Upfront fees for obtaining the necessary business licenses and permits to operate legally in Omaha and surrounding areas.
  • Insurance Premiums: Initial premiums for comprehensive insurance coverage, including liability insurance, vehicle insurance and workers’ compensation insurance.
  • Workshop or Storage Space: If purchasing or building a workshop or storage facility for inventory and equipment, the cost of the property and construction or fit-out would be considered a capital expenditure.

By carefully planning for these CapEx items, you can ensure that your roofing business in Omaha is well-equipped to offer high-quality services from the start. It’s advisable to conduct thorough market research and consult with industry experts or a financial advisor to accurately estimate these costs and develop a comprehensive business plan.


  • Residential Roofing Services: Offering a range of services for homeowners, including roof installations, repairs, replacements and maintenance. Specializing in various types of roofing materials (shingles, tiles, metal roofing) can cater to diverse customer needs and preferences.
  • Commercial Roofing Projects: Securing contracts for commercial roofing projects, such as office buildings, retail stores, warehouses and industrial facilities. These projects tend to be larger in scale and can offer higher revenue per job.
  • Storm Damage and Repair Services: Providing timely services for storm damage assessments, repairs and replacements. This includes working with insurance companies for claims, which can be a significant source of business in areas prone to severe weather.
  • Roof Inspections and Maintenance Plans: Offering roof inspection services to identify potential issues and maintenance plans to extend the life of roofs. These services can generate recurring revenue and help build long-term customer relationships.
  • Gutter Installation and Repair: Expanding services to include gutter and downspout installation, repair and cleaning. This complements roofing services and can increase the average transaction value.
  • Green Roofing Solutions: Specializing in eco-friendly roofing options, such as green roofs, solar panel installations and energy-efficient materials. This niche market can attract environmentally conscious consumers and businesses.
  • Emergency Roofing Services: Offering 24/7 emergency roofing services for urgent repairs. Emergency services often command higher rates due to their immediate nature and the complexity of working in potentially hazardous conditions.
  • Skylight Installation and Repair: Adding skylight installation and repair to your service offerings. Skylights are popular for adding natural light and improving energy efficiency, appealing to both residential and commercial clients.
  • Roof Ventilation Solutions: Providing solutions for roof ventilation to improve air circulation and energy efficiency. This can include the installation of ridge vents, soffit vents and powered attic ventilators.
  • Consulting and Design Services: Offering consulting and design services for complex roofing projects, including material selection, architectural integration and project planning. This can appeal to clients involved in new construction or major renovation projects.
  • Warranties and Service Contracts: Selling extended warranties and service contracts for new installations or major repairs. These contracts provide peace of mind to customers and generate additional revenue streams.
  • Training and Certification Courses: If you have significant expertise, offering training and certification courses to other roofing professionals or DIY enthusiasts can open up additional revenue opportunities.

By leveraging these diverse revenue streams, your roofing business can cater to a wide range of customer needs, maximize income potential and stabilize cash flow throughout the year. It’s crucial to continuously assess market demand, adjust your service offerings based on customer feedback and stay informed about the latest industry trends and technologies to remain competitive.

Cost of Goods Sold

  • Materials and Supplies: The cost of roofing materials is a significant part of your CoS. This includes shingles, tiles, underlayment, flashing, nails, sealants and any other materials specific to each project. Costs vary based on the type of materials used and the size of the roofing job.
  • Labor Costs: Wages paid to your roofing crew for the hours they work on each project. Labor costs can vary significantly depending on the complexity of the job, the expertise required and any overtime pay for work beyond regular hours.
  • Subcontractor Fees: If you hire subcontractors for specialized tasks (e.g., metal roofing installation, skylight installation), their fees are a direct cost associated with providing your service.
  • Equipment Usage and Rental: Costs for using, maintaining and repairing specialized roofing equipment like ladders, scaffolding, safety gear and nail guns. This also includes the rental costs for any equipment you don’t own but need for specific projects.
  • Waste Disposal: Expenses related to the removal and disposal of old roofing materials, which can include dumpster rentals and fees for disposing of waste in accordance with local regulations.
  • Fuel and Transportation: Costs for fuel and maintenance of vehicles used to transport crew, equipment and materials to and from job sites. These expenses vary with the number of projects and their locations relative to your base of operations.
  • Permits and Licenses: Any fees for permits required to complete roofing work in your area. While some permit costs might be passed on to the client, any variability in these costs based on job specifics falls under CoS.
  • Insurance Claims: For jobs where insurance covers part of the work (e.g., storm damage repairs), your business might incur costs that are not immediately reimbursed, such as deductibles or expenses exceeding the coverage limits.
  • Payment Processing Fees: Fees associated with processing customer payments, particularly for credit card transactions, which are typically a percentage of the transaction value.

By closely managing these variable costs, your roofing business can optimize pricing strategies to cover expenses while remaining competitive. Strategies to manage CoS effectively include negotiating better rates with suppliers, improving labor efficiency and carefully planning project logistics to minimize waste and unnecessary transportation costs.

Operating Expenses

  • Office Rent or Lease Payments: The cost associated with leasing office space for administrative work, customer consultations and storage of documents and small equipment.
  • Utilities: Monthly expenses for electricity, water, gas, internet and telephone services necessary to maintain an operational office environment.
  • Salaries and Wages: Payments to administrative staff, sales teams and any non-field employees. This category also includes payroll taxes, health insurance, retirement benefits and other employee-related expenses.
  • Marketing and Advertising: Costs associated with promoting your roofing business to attract new customers. This can include online advertising (Google Ads, social media marketing), print advertising (local newspapers, direct mail), signage and branding materials (business cards, brochures).
  • Professional Services: Fees for services provided by accountants, lawyers, consultants and other professionals who assist with the legal, financial and operational aspects of running the business. This includes tax planning, compliance and business development advice.
  • Office Supplies and Equipment: Expenses for office supplies (paper, ink, etc.) and equipment (computers, printers, phones) necessary for the administration of your business.
  • Software Subscriptions: Ongoing costs for business management software, including customer relationship management (CRM) systems, project management tools, accounting software and any specialized software for roofing design or estimation.
  • Insurance: Premiums for comprehensive business insurance coverage, including general liability insurance, commercial property insurance for office/shop, vehicle insurance for your fleet and workers’ compensation insurance.
  • Vehicle Expenses: For administrative vehicles or fleet vehicles not directly tied to service delivery, costs include lease payments, fuel, maintenance and insurance.
  • Training and Development: Costs related to professional development and training for administrative staff and management, such as leadership training, business management courses and industry-specific education.
  • Travel and Entertainment: Expenses related to business travel for networking, supplier meetings, industry conferences, or providing estimates for large projects, as well as any client entertainment expenses.
  • Depreciation and Amortization: Non-cash expenses that account for the depreciation of tangible assets (like office equipment and vehicles) and the amortization of intangible assets (such as software or organizational costs) over their useful life.

Efficient management of these operating expenses is crucial for ensuring the profitability of your roofing business. Regular review and optimization of these costs, seeking cost-effective solutions and strategic investments in marketing and professional services can significantly impact your business’s financial health and growth potential.

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